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Sean McCann

Sean McCann

Challenging Mundane Marketing

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Broken Myth

Owner

Aug 2016 – Nov 2020

The Story

The idea of creating something always excited me. Throughout high school, I ran an online blog covering a mobile esports game, Vainglory. Alone I recruited a global team of 43 writers, editors, developers, and influencers to sustain a content network. Together we were the dominant news and strategy resource for a top-charting game. For my writing, I specialized in breaking exclusive news provided by the game’s publisher, Super Evil Megacorp, and in-depth gameplay analysis. SEMC hired me after being impressed with my work leading Broken Myth.


The Results

  • Amassed 5 million pageviews, 1 million unique users, and 75,000 MAU on monetized WordPress blog.
  • Developed social media engagement plans to grow Twitter account to 8,600 followers and 240,000 monthly impressions in under 2 years.
  • Published over 750 blog posts, 85 of which were written myself. Check out my content!

The Learnings

  • Team morale starts top-down. Showing enthusiasm as a leader instills passion in your team.
  • Contributing to projects you care about can be the difference between good and great work.
  • Choosing the right emojis for a social media post has the power to skyrocket your engagement.

Related Projects

Super Evil Megacorp

September 14, 2022

Ecomedes

September 12, 2022

Lehigh@NasdaqCenter

September 13, 2022
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