Marketing & Communications Intern
San Francisco, CA
Aug 2022 – PRESENT
The Story
Lehigh@NasdaqCenter is an exclusive education-industry partnership between Lehigh University and the Nasdaq Entrepreneurial Center formed to build entrepreneurial leaders that transform businesses, organizations, and new ventures for today and tomorrow. I run our marketing and communication efforts, promoting programs and entrepreneurial education on both a school and global level.
The Responsibilities
- Create and manage a social media promotion schedule for multiple, concurrent marketing campaigns sharing L@NC programs.
- Collaborate with Silicon Valley tech startups and industry veterans to craft creative messaging stories on multichannel digital publishing furthering entrepreneurship education.
- Design and produce image, video, and audio assets consistent with brand guidelines for cross-platform release.
- Analyze Google Analytics and Tableau data on 5-year program impact to compile cross-functional stakeholder report for university president enabling future investments.
The Learnings
- Anyone can be an entrepreneur. Find something you love and turn it into a venture.
- Playing a part in helping someone find their next career move is uniquely inspiring.
- Small teams move fast. Embrace this to iterate quickly and try new strategies.
